Televisa, TV Azteca and Grupo Caliente could not impose the investment fund in the Liga MX

When it seemed that former Mexican soccer high commissioner Juan Carlos “La Bomba” Rodríguez would successfully iron the investment fund of the company Apollo Global Management, nine Liga MX teams shot down this project in a severe setback for the group led by the company Televisa and which caused the resignation of the leader.

The reality is that on recent Friday there were moments of great tension at the facilities of the Mexican Football Federation in Toluca.where the aforementioned leader finally presented his resignation after not finding unanimous support for this project that would inject almost 1.4 billion dollars into Mexican soccer in exchange for ten percent of profits over the next 40 years.

With this idea, both the so-called “Bomba” Rodríguez and his colleague Mikel Arriola, president of Liga MX, They took on the task during the month of November of proselytizing in favor of all teams approving this historic trade agreement.

But they say that the saying goes a long way and when a signed paper did not appear, the Assembly of Owners of Liga MX teams arrived this Friday, where the person who served as high commissioner since May 1923, He came across the harsh reality that there would be no agreement to sign the contract with the company that would inject the money into the investment fund. and, on the contrary, that nine teams would continue to refuse to approve this agreement.

The political struggle that brought down the bottom

In order not to turn around what destroyed the idea of ​​injecting resources into Liga MX from the group headed by Emilio Azcárraga Jean and supported by Alejandro Irarragorri from Grupo Orlegui, as well as from Grupo Salinas, It was the presence of Cruz Azul, which had supposedly agreed to sign the agreement, that finally tipped the balance to banish this project.

But at the right time they decided to cancel the vote and in this way win in the political struggle within the First Division clubs, where teams such as the Celeste Machine itself, Pachuca, Tigres, Atlético San Luis, Monterrey, Pumas, Chivas, León and FC Juárez.

MWhile those who were in favor of implementing the investment fund were América, Necaxa, Santos Laguna, Atlas, Mazatlán, Puebla, Tijuana and Querétaro, But the companies that did not agree to give up the percentage of their image rights in a global negotiation fund with the television stations ended up prevailing.

A very important point in the rejection to the investment fund is that the agreement obligated teams like Chivas, Tigres, Cruz Azul and Monterrey to commit their television rights contracts, which are very high compared to the rest of the teams.

As well as on the issue of box office income, which in the case of the northern teams are very high and that Cruz Azul in the last two tournaments considerably increased the attendance of its fans.

It should be noted that in all this mess, squads like Cruz Azul and Pumas were not going to participate in the vote simply because of their legal personality, cLike in the case of the cement factory, it is a cooperative and the cats are a board of trustees.

The simple example of Chivas signing with Amazon Prime, He showed the other teams that in the global panorama they are not obliged to operate under the rules of the Mexican television stations. and if it had accepted the project, it forced each team to give up its rights to negotiate these rights globally, obviously under the control of Televisa.

Continue reading:
-Liga MX about to bury the promotion and relegation to activate an investment fund of $1.3 billion dollars
-Key day for soccer in Mexico: the FMF discusses the minor rule and the excess of foreigners
-Cruz Azul and Pumas continue to stop the investment fund for Liga MX