Friday, November 29

Amazon Prime Day vs. Black Friday: Which is better?

Avatar of Federico Trabucci

By Federico Trabucci

16 Jul 2024, 11:51 AM EDT

Amazon Prime Day and Black Friday are two of the most anticipated shopping events of the year in the United States.

Both days offer significant discounts and promotions, but have key differences in terms of dates, accessibility, types of offers and purchasing strategies.

This article briefly explains the Main differences between Amazon Prime Day and Black Friday to help you decide which one is best for your needs.

  • Origins of Amazon Prime Day
  • How was Black Friday born?
  • Key differences between Amazon Prime Day and Black Friday

Origins of Amazon Prime Day

Amazon Prime Day began in 2015 as a celebration of Amazon’s 20th anniversary.

The event was launched as a way to thank Amazon Prime members by offering exclusive discounts on a wide variety of products.

Since then, Prime Day has grown in popularity, expanding to more countries and extending the duration of deals.

How was Black Friday born??

Black Friday has its roots in the United States and It is celebrated the day after Thanksgiving.

Originally this day marked the beginning of the Christmas shopping season and became an annual event in the 1960s.

The name “Black Friday” comes from the concept that stores would go from being “in the red” to “in the black” due to increased sales.

Over time, Black Friday has evolved to include both in-store and online shopping, spreading globally.

Key differences between Amazon Prime Day and Black Friday

Date and duration

  • Amazon Prime Day typically takes place in July and lasts for 48 hours, offering two full days of exclusive deals and discounts for Amazon Prime members.
  • In contrast, Black Friday falls on the Friday after Thanksgiving in late November. Although it’s officially a one-day event, many retailers extend deals throughout the weekend and even into the following week, known as Cyber ​​Week.

Who benefits from Amazon Prime Day and Black Friday?

  • Amazon Prime Day is designed exclusively for Amazon Prime members, meaning you need an active subscription to access the deals. New users can take advantage of a free Amazon Prime trial to take part in the event.
  • On the other hand, the Black Friday It is open to all shoppers with no membership or special registration required, making it accessible to a wider audience both in physical stores and online.

What deals are there on Amazon Prime Day and Black Friday?

  • During Amazon Prime Daydeals focus on Amazon products and a selection of items from other sellers. Discounts are exclusive to Prime members and may include Lightning Deals that last just a few hours or while supplies last.
  • He Black Friday offers massive discounts on a wide variety of products and at numerous stores. Deals can vary significantly between retailers and often include “doorbusters” or special, limited-time promotions.

Most popular on Amazon Prime Day and Black Friday

  • In Amazon Prime Daythe most popular product categories tend to be technology, Amazon devices like Echo and Kindle, fashion, and home and kitchen items.
  • For its part, the Black Friday Black Friday stands out for its huge discounts on technology and electronics, household appliances, toys, and beauty and personal care products. The variety of categories and the breadth of discounts are distinctive features of Black Friday.

Amazon Prime Day and Black Friday Shopping Strategies

  • To maximize savings in Amazon Prime Dayit is advisable to create wish lists, use price monitoring apps like CamelCamelCamel, and keep an eye out for lightning deals that can sell out quickly. Prime membership is essential to access all promotions.
  • In it Black FridayPlanning is key. Researching and comparing prices before the event, setting a budget, and taking advantage of early bird deals are all effective strategies for getting the best deals. Online shopping can offer convenience and avoid the typical crowds found in brick-and-mortar stores on Black Friday.

Advantages of Amazon Prime Day and Black Friday

  • Amazon Prime Day offers the advantage of exclusive discounts for Prime members, a wide selection of products in various categories, and the convenience of shopping from home.
  • On the other hand, Black Friday It is accessible to everyone, marks the beginning of Christmas shopping and features huge discounts on a variety of products and stores, both physical and online.

Disadvantages of Amazon Prime Day and Black Friday

  • The main disadvantage of Amazon Prime Day It requires an Amazon Prime membership to participate, which can be a barrier for some shoppers. Plus, deals are limited in time and availability, so popular products can sell out quickly.
  • He Black Friday It can be a stressful experience due to crowds in physical stores and the possibility of in-demand products selling out quickly. Additionally, the chaos and stress of in-person shopping can be off-putting for some shoppers.