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Olive Garden will increase menu prices again

Avatar of Arlenys Tabare

By Arlenys Tabare

Jun 23, 2024, 12:00 PM EDT

This week, the restaurant chain specializing in Italian food Olive Garden announced that it will once again increase its menu prices in an attempt to be in line this year “more in line with inflation,” parent company Darden Restaurants said.

According to Darden, Raj Vennam, the chain’s chief financial officer, prices will increase in the next four months between 2.5 and 3%. “We feel like we’ve worked hard to keep prices low and we’re going to continue to do that,” Raj Vennam said.

For the past five years, the restaurant chain, according to Darden, has kept its prices “very modest,” It is for this reason that in the previous three months it had increased 1%; However, in the last six months sales fell between 1.5% and 1.8%

“We are focusing on providing consumers who come to our restaurants and spend their hard-earned dollars with great value and a great experience and have them tell others to come back,” said Darden CEO Rick Cardenas.

Although Cárdenas expressed that current consumers are increasingly concerned about inflation and the labor market, generating that clients below the average income were fewer last year. “Operators that deliver on their brand promise and value will continue to attract consumers despite economic challenges.”and that is what we are focused on,” he said.

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