Sunday, September 22

Porsche also ventures into the electric bicycle market

Ronald Ortega

The giant of the automotive industry, Porschecontinues to expand its items in the advance of the electric mobility worldwide Well, for a long time it has had an investment with Greyp, a manufacturer of electric bicycles and a branch of the builder of electrified supercars Rimac.

In the year 2018, Porsche had already acquired 10% of the shares of the Croatian company and now reaches almost 25%. The investment was then expanded in 2021 following attempts by another company to buy a majority stake in Greyp, so the Germans exercised their right of first refusal on the current contract.

Following this move, Porsche acquires a controlling stake, while Greyp and Rimac become minority shareholders of the business around electric bicycles.

Leadership

The vice-chairman of the executive board of Porsche, Lutz Meschke explained that the movement made by the company responds to strategies to promote sustainability and reduce emissions.

He assured that they are pioneers in sustainable mobility and are constantly promoting their electric mobility projects. “Our activities in the e-bike sector underscore our consistent focus,” he underlined.

noted that the firm Porsche is a leading provider of plug-in hybrids for years. “In 2019 we launched the first all-electric Porsche, the Taycan, and last year one in three of the vehicles we delivered was equipped with an electric motor. Our ambitious goal is to have a CO2-neutral balance sheet across the entire value chain by 2030,” Meschke said.

The bikes for Porsche

Porsche is no stranger to carbon fiber full suspension electric bikes. At the beginning of 2021, the company presented two elegant-looking models in the characteristic style of the German giant.

He Porsche eBike Sports offered electric mountain bikers premium entry. For riders looking for a more commuter-oriented alternative to a mountain bike, the Porsche eBike Cross used a similar frame but with a road-friendly load.

Keep reading

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. Improving the user experience: one of Porsche’s primary goals
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