Emily Castañeda has 28 years old and although he is just about to attend his eighth grade studies, he is already looking for ways to pay for his higher education and fulfill his dream of going to university with his sights set. to become a film director.
Together with her mother, Ariadna Castañeda, they share how the teenager has decided to launch her accessories business and allocate all her earnings to a savings fund to be able to pay her career at the New York Film Academy in Los Angeles.
She made them motivated by her good results in school and being accepted into Avid, a program that focuses on the development of students of high academic rank and prepares them to meet their goals of going to university by integrating them into advanced classes, extracurricular activities and supporting them in the process of choosing and integrating into higher education.
“To My mother has taught me to go to college … It is not an option, we have always spoken of it as a reality, “says the young woman who lives in Salinas, a city located in Monterey County, California.
Determined to continue studying, Emily looked for a way to start working towards that dream and a few weeks ago she launched her digital store Cute and Trendy , where he has a large number of curious accessories – such as bracelets, earrings, necklaces, bags, key rings and more – that are liked by young women of his age and at a low price.
“She wanted are accessible for young women to purchase. That was important to her, ”says Ariadna.
A lifelong dream
The young woman says she has been a movie fan since she was very little, but it was about four years ago when she decided she wanted to become a director.
“I love movies. With my family we are very fans and we are always commenting on technical things, such as the angle of the cameras or the effects … Since I was younger I have been passionate about all that and so I decided I wanted to be a director “, says Emily, who is an admirer of Steven Spielberg.
With her mind fixed on her goal, the young woman discovered this summer that even obtaining financial aid, the expenses to attend university are very high, so she did not hesitate to ask his mother his desire to start a business.
“I like to be on the internet looking for things to buy and then looking at it I realized that I wanted to sell little things to save money. I told my mother and she supported me ”, explains the young woman. “My mother is the one who inspires me to do everything, she always supports me, is always there for me and believes in me.”
Emily has also seen since 11 years how Ariadna is dedicated to direct sales, managing to create a business that has allowed her to raise her daughter, especially as a single mother. That is what motivates this young woman to dream aloud, making it one of her goals to be nominated for the Oscars.
“My biggest dream is to go to the Oscars and make my Mom, be proud of me ”, the young woman shares.
“ I am already proud of her, she has always been a studious girl, she always thinks of others, I have never had problems with her. Since she was little, she has dreamed of doing great things and I know that she will achieve her goals ”, says her mother confidently.
Busy
Emily has shown her commitment to the business and has managed to organize herself to be able to fulfill her other school and extracurricular activities, since it is she who is in charge of managing the store’s website and to create content for his social networks such as Instagram and TikTok, which is where he promotes his products.
“I do everything related to the business, the photos and the management of the website . Sometimes my cousins help me and they are my models for the photos, but I really enjoy doing that ”, explains the young businesswoman.
Her mother says she is surprised by how the minor has carried his business and especially the way in which he has kept that money in the savings fund.
“I I don’t know much about computers, but I told him that we were going to give it a try. I support her in everything and she is doing very well with the savings, she has not touched a dollar, I am very surprised “, says Ariadna with a laugh.
Little by little the orders are arriving and the community in their social networks is growing. Meanwhile, this young woman is kept motivated by this initiative and with her eyes fixed on fulfilling her dream of becoming an important film director.
“I launched the page on July 4, but I It has gone well, I receive orders and I am very excited about that, preparing the shipments and doing all that process, the truth is, I am very happy to have this business, because it makes me feel more excited about my future, ”she says happily.