The presidential debate lost interest to the public after losing 35% of the audience

The coldness of the numbers showed that the presidential debate stopped interesting the nation, fewer citizens decided to sit in front of the screen to find out what two old acquaintances were saying, focused on destroying each other without showing any signs of having anything different to offer for the next four years.

Preliminary data from Nielsen indicate that the debate broadcast by the CNN news network, was seen by 47.9 million viewers on television in a broadcast shared simultaneously with 22 other networks.

The event, held in a studio based in Atlanta, brought together 8.7 million viewers on the channel cnnof which 3 million represented citizens between 25 and 54 years old.

Through Fox News The attention of 8.8 million viewers was captured, through ABC News 8.7 million viewers were accessed and through MSNBC The audience was 3,968 million viewers.

The nearly 48 million who watched the debate on television represent a 35% drop in audience compared to 2020, when more than 73 million people Living in the American Union, they reserved 90 minutes of their time to watch the political heavyweights in action.

In 2016, the curiosity of seeing Hillary Clinton facing Donald Trump was reflected in the little more than 84 million viewers waiting to find out who was better at using the word.

Although currently, a large number of citizens prefer to watch their favorite events through digital platforms, there are also studies that mention that new generations do not usually stay for a long time watching a single event, so not even that justifies the decrease in debate audience.

Nonetheless, CNN The company boasted that the debate generated more than 30 million views across its digital properties and YouTube, but failed to mention how many of those views were from computers outside the United States.

Faced with this approach, it only remains to discover what the figures will be for the second debate to be held in September and through a different television network.

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