Monday, July 1

Revolution in Maranello: Ferrari launches its first electric car

The legendary sports car manufacturer Ferrari is about to take a big step into the future with the launch of its first electric car.

This news has generated great excitement in the world of motorsport, as it represents a significant change for a brand that for decades has been synonymous with high-performance internal combustion engines.

The arrival of the first Ferrari without a combustion enginescheduled for the last quarter of 2025, marks a new era for the company.

Release and production details

The first electric Ferrari will be produced in a new factory in Maranellothe company’s hometown.

According to sources close to the project, the initial cost of this model will be at least 500,000 eurosHowever, this price corresponds to the basic version of the vehicle.

It is well known that Ferrari owners often customize their cars with numerous additional options, which will considerably increase the final cost.

In addition, a second electric model is reportedly already in development. Despite the expansion of the range, Ferrari intends to maintain its exclusivity by limiting annual production to 20,000 units.

This strategy seeks to preserve the image of luxury and exclusivity that characterizes the brand.

Ferrari sales have grown consistently, reaching 13,663 units in 2023. Ferrari CEO Benedetto Vigna announced in November that the order book had reached record levels, with the production of 2025 already sold out.

This means that new orders will not be fulfilled until 2026, reflecting the high demand and great expectations generated by the new electric model.

Read also: Meet the autonomous electric car that will be a sensation in urban mobility

One of the biggest challenges Ferrari faces with its first electric car is maintaining the “authentic sound” that defines its vehicles. Emanuele Carando, Ferrari Product Marketing Directorrecently stated that the new model will have a distinctive sound and will be a “authentic Ferrari”.

This aspect is crucial to the brand’s identity and it will be interesting to see how Ferrari manages to replicate the sound experience of its traditional engines in an electric vehicle.

Future projections

This first electric model is expected to represent around 5% of Ferrari’s total sales in 2026.

As the brand introduces more electric vehicles, this figure is expected to increase by 40% in 2030However, projections could vary depending on market acceptance and demand for models without combustion engines.

Ferrari model
Credit: Ferrari.
Credit: Courtesy

Despite the transition towards electrification, Ferrari remains committed to the exclusivity of its vehicles. Limiting annual production to 20,000 units reinforces this strategy.

Furthermore, the launch of a hypercar later this year, which could be the first Ferrari to do away with the V12 engine, shows that the brand continues to innovate and expand its product range without compromising its essence.

The launch of first electric Ferrari It is an important milestone in the history of the brand and in the automotive industry in general.

Although it faces significant challenges, especially in terms of maintaining Ferrari’s signature sound, the company is determined to remain a leader in innovation and performance.

With limited production and a high level of customization, Ferrari ensures that its vehicles remain synonymous with luxury and exclusivity, even in an era of electrification.

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