Monday, July 1

Google TV adds 10 new channels to its streaming service

Julián Castillo's avatar

By Julian Castillo

Jun 28, 2024, 11:15 PM EDT

Google TV, the tech giant’s streaming service, has expanded its offering of free channels with the addition of 10 new channels. This update was made as part of the June 2024 release, increasing the variety of content available to users in the United States. The new channels, which can be found in the “live” section of the Google TV interface, include:

– FilmRise Western
– ION+
– Johnny Carson TV
– Telemundo News Now
– Property & Reno
– Real Disaster Channel
– Supermarket Sweep
– The FBI Files
– World’s Wildest Police Videos
– Yahoo Finance

This increase is a response to the growing demand for free and ad-supported content., known as FAST (Free Ad-Supported Television). With this strategy, Google seeks to attract a broader audience that prefers to enjoy content without the need for paid subscriptions, opting instead to watch ads.

Google’s growth and strategy in the market with ads

The expansion of free channels on Google TV reflects a strategic move in a rapidly growing market. The company has launched the Google TV Network advertising network, which allows advertisers to place ads on these free channels, as well as Android and Chromecast devices.

This network will include options such as non-skippable ads before, during and after showsoffering new revenue opportunities for both Google and device makers that use the Google TV platform, such as Sony, Hisense and TCL.

The appeal of the FAST service lies in its free model, supported by ads, which is presented as an attractive alternative to paid subscriptions, especially in a context where many users seek to reduce their entertainment expenses. With more and more users opting for this model, Google TV is positioned to take advantage of this trend by offering a wide range of channels and content.

The inclusion of these new channels not only diversifies the entertainment offering available on Google TV, but also improves the user experience. by providing access to a wider variety of shows and genres. From classics like Johnny Carson TV to real-time news with Noticias Telemundo Ahora, and reality shows like Real Disaster Channel and Supermarket Sweep, Google TV makes sure there’s something for everyone.

Besides, This expansion comes at a time when new high-end Google TVs are being launched, like the Sony Bravia 9 and the TCL QM851G. Combining these advanced televisions with a free and varied content offering creates an attractive value proposition for consumers, especially those looking to maximize their entertainment investment.

Keep reading:
– Google TV added 800 free television channels to its service
– What are the key differences between an Android TV and a Google TV that you should know before buying them?
– Android reinvents itself and surprises at CES 2024 with new features