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Rice is one of the most consumed foods in the world and one of the most cultivated cereals after corn, it is a staple of traditional Asian and Latin American food. Rice is rich in vitamins and minerals, therefore it is healthy and nutritious.
There are approximately in the world more than 40 thousand types of rice that vary in terms of their harvest, color, texture, aroma, way of processing and cooking, although they all offer the same benefit; low in fat, vegetable protein, sodium and carbohydrates. Among the best known are white and brown rice.
As rice is one of the most important foods on the market, Chef Christophe Pais, together with his partner Cristina Querol, founded “Arroces La Bomba” and “Rice in Action” a Spanish company that offers an innovative technology for cooking this cereal.
This project was brought to competition and managed to win the World Food Innovation Awards, also with the support of the National Center for Technology and Food Safety. The Rice in Action company creates various instant rice products and claims that it is an easy and healthy way to consume it.
But, what differentiates them from the competition? The founders affirm that with this new technology the rice is hyper-nutritious. In his first years of life, Christophe was very aware of the importance of the quality of the food that we put on our plates every day, For this reason, he decided to undertake in the food industry.
At first glance, Rice in Action’s grain of rice is a little larger than that of supermarkets, which is precisely what allows it to incorporate more nutrients and flavors, say the founders. The famous “bomb rice” as they themselves have called it, has more fiber, protein, vitamins, minerals, fats and micronutrients than the traditional one we all know.
Both Pais and Querol assure that Rice in Action’s rice has no sugar, glucose, lactose, preservatives or allergenstherefore it can be consumed by diabetic people and integrated into a diet to lose weight, unlike ultra-processed foods which cause diseases.
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