Univision vs Telemundo: 'Nuestra Belleza Latina' drops in rating and 'Así Se Baila' rises, who won?

Alejandra Espinoza es la conductora de 'Nuestra Belleza Latina' y Jacky Bracamontes la de 'Así Se Baila'. — Alejandra Espinoza is the host of ‘Nuestra Belleza Latina’ and Jacky Bracamontes the host of ‘Así Se Baila’.

Photo: Univision / Telemundo / Courtesy

Sundays are competitive, and not only among the participants of “ Our Latin Beauty ”and“ This is how you dance “. Univision and Telemundo are fighting to conquer the Hispanic audience with their stellar programs.

Recall that NBL won the first battle decisively in its grand premiere on Sunday 26 of September. Univision’s show scored 1.3 million against Telemundo’s which only reached 793 thousand in total audience.

Analyzing the adult demo between 18 and 49 years old, the number most valued by advertisers, “NBL” achieved 518 thousand and “ASB” 242 thousand.

Last Sunday, October 3, both realities faced each other for the second time and things took a radical turn. Faced with more even competition in regular shows, both reality shows ended up tying.

That’s right, both “Nuestra Belleza Latina” and “Así Se Baila” tied for total viewership with each of the shows scoring 1 million.

The tiebreaker is in the young adult segment where the Univision had 437 thousand while the dance contest reached 437 thousand.

Despite Since the beauty pageant had the highest audience and won the night, the big winner was Telemundo’s “Así Se Baila” by increasing its audience. Things in the dance reality show got hot that made the audience join in to see what happened.

The big downturn he had ” Nuestra Belleza Latina ”would represent a public rejection. However, the contest is just beginning and we will have to wait to see how the audience’s interest continues in the coming weeks.

“Our Belleza Latina ”from Univision and“ Así Se Baila ”from Telemundo air every Sunday at 8 pm/7c.