Tuesday, November 5

Univision's 'Nuestra Belleza Latina' premiere gives Telemundo's 'Así Se Baila' a slam


Logos de Así Se Baila y Nuestra Belleza Latina.
Logos of Así Se Baila and Nuestra Belleza Latina.

Photo: Telemundo / Univision / Courtesy

The war for the crown of family Sundays has started and is on fire. Univision premiered the new season of “ Nuestra Belleza Latina ”and things have started in a wonderful way as he took the crown from the audience.

The public was overwhelming on Sunday night 26 of September and chose to watch NBL, the show that garnered the highest primetime audience. There were 1.3 million who tuned into the reality show that has as host Alejandra Espinoza . The most important thing was that in the adult segment between 18 and 49 years of age, the most important for advertisers, it also impressively broke it by scoring 518 thousand.

Telemundo competed head-on with NBL with the dance competition of “ Así Se Baila ”where several pairs of celebrities show their best steps. Despite having the advantage of premiering before, the audience was simply not there. In his average of 2 hours he scored 793 a thousand in total and 242 thousand in the demo.

After the debut of NBL, Univision has “Sal y Pimienta ”that serves as an after show for the reality show. That same night the program hosted by Lourdes Stephen and Jomari Goyso achieved 1 million total viewers and 378 thousand in the demo.

Telemundo has its own version of “Sal y Pimienta” that it titled “El Colador” that had half of the audience marking 621 thousand in total and 191 thousand in the demo. The latter is hosted by Aylin Mujica and Rodner Figueroa , who, as you may well remember, was the one who started the concept of “Sal y Pimienta” at Univision.

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