Yolanda Cantú , candidate of the right-wing party National Action ( PAN ) to the mayor of Monterrey in the state border of New Lion on Mexico , called itself “ Yolanda Who Cantú ”, Since he said he looked like the character from the British series, Dr. Who .
“In the political sphere I am named Yolanda Quien, Yolanda Quien Cantú , much like Doctor Who , who was a brilliant mind, who had methodology, structure and spoke with clear accounts, to do great things for their citizenship ”, he said during the debate on May 9 between candidates to govern one of the most important cities of Mexico.
Cantú has gained popularity in TikTok for the videos that has risen, because in them he has been seen dancing the song of his campaign , run “ to the call citizen ”and in others while asking for the vote of citizens with the music that became famous by being part of Rocky’s soundtrack in the background.
Despite its rise in social networks, women have very little chance of winning in the elections on June 6 in Mexico, since a little less than a month after that the PAN candidate, Yolanda Cantú, obtained 9.3% of the preferences according to the most recent surveys of Demoscopy Digital , released on last May 7 .
Meanwhile, Francisco Cienfuegos Martínez, candidate of the PRI – PRD has the upper hand in preferences with 29. 1% in voting intention; in second place is the candidate of Citizen Movement (MC), Luis Donaldo Colosio , with 24. 6%.
In the third position are the undecided, because according to the survey, they are the 17. 9% who have not yet defined who to vote for on the next election day in which the coalition that heads the party they founded Andrés Manuel López Obrador ( AMLO ) is in fourth place with the 13. 8% of the voting intentions.
Of this way Yolanda Cantú , who has a degree in psychology from the Universidad Regiomontana with a master’s degree in Public Policy Development International by the Harris School of Public Policy, University of Chicago, has very few chances of winning the mayor’s office despite his strategy in which he compares himself to Dr. Quien.
Who has this social media strategy worked for is the candidate of Citizen Movement to the governorship of New Lion, Samuel Garcia who in the company of his wife, Mariana Rodríguez , a famous influencer has took advantage of this strategy to jump from third place in the polls to first position.